Let’s create an inclusive online home for your coaching business

I’ll create a website that clearly reflects your expertise, story, and values — so you can spend less time having sales conversations and more time helping people live happier, healthier, and more fulfilling lives.

YOU DON’T REALLY NEED ME TO TELL YOU THIS BUT…

A professional online presence is more important than ever


First impressions have always been important. And these days, they’re usually established after a quick Google search.

While your coaching business may have taken off with a “good enough” website, you’ve known for a while now that your DIY’d solution isn’t quite giving off the first impression your work deserves.

A professionally-designed website allows you to showcase just how impactful your work is from that very first touchpoint, so you can book more perfect-fit clients without adding more to-dos to your plate.

As a coach, you deliver intimate and transformative services for your clients


Which means your website needs to do so much more than simply look professional. 

You also need a website that clearly showcases your special gifts and the unique perspectives you bring, while also welcoming people from all walks of life.

Because to have a worldwide impact with your work, you need a brand that reaches across borders and cultures.

Did you know that only 6.3% of the global online population lives in the US?

Yet the majority of English-language websites are created for US-based audiences.

That’s why inclusive web design is the cornerstone of my work; because without it, your business could accidentally make more than 9 in 10 people feel like they don’t belong, simply because of where they live.

In other words, if you’re delivering coaching services online…

If you care about serving your clients as full individuals, encompassing their many layers and identities…

And if you truly want to create a thriving, profitable business that serves diverse audiences…

You need an inclusive website. And that’s where I come in.

Hi! I’m Danbee — your website designer, copywriter, and global inclusion specialist

I help my clients build brands and businesses that feel welcoming and supportive for people from all around the world. 

Diversity, equity, and inclusion (DEI) isn’t just a piece of my business — it’s at the core of everything that I do. With each project, my goal is to create a website that resonates with your vision and identity, while also making sure your diverse clientele feels seen, welcome, and valued.

 

Client Success Story

Within a month of launching her new website, Meredith broke her subscriber plateau and grew her email list by 12%

“I feel free to concentrate on the work of reaching out to my audience and helping my clients. You really took the time to understand who I am, and therefore, what my business is here to do. You took a genuine interest in my goals to help people, and worked with me to gently bring out things about my brand that I was unable to articulate on my own.

You have a wealth of knowledge from your different life experiences, which I appreciate. Your perspective is very valuable to health coaches like me.”

— Meredith Alvarado
Founder of Decolonizing Your Health
United States

What makes me different

You should know that…

  • Inclusion is the core of my work, not an afterthought.

    Far too often, the importance of DEI is dwindled down to a simplified checklist someone put together to avoid legal issues. Not here. When you work with me, inclusion underpins every single decision we make together.

  • I care about making your website feel like a reflection of all your identities.

    Before I start creating, I take plenty of time to get to know your business (and you) almost as well as you do, so I can create a website that resonates with your heart and more of your ideal clients.

  • Hands holding sticky notes near a laptop, with note paper and pencil in the background

    I know what it takes to deliver a stellar client experience.

    Years of corporate project management experience taught me the fine art of putting together and executing a plan. So you can sit back, relax, and trust that your website is in the hands of someone who cares about the details just as much as you do.

  • I take care of everything (yep, even the things you haven’t thought of).

    You’ve got your “thing”. Websites are mine. You don’t have to worry about telling me exactly what you need, because I’m here to help you figure it out. And if we realize we need an extra page or two, mid-project, we’ll make it happen. It’s that simple.

 Client Spotlight


The client

Laura Terrell, Executive Coach


The story

When we first connected, Laura had just started her coaching business following an illustrious law career. 

Her 25+ years of experience made her the perfect coach for ambitious professionals, and her friends and colleagues were eager to refer to ideal clients. However, without an online presence to point them to, these leads were falling through the cracks and her business was struggling to grow as a result.

Laura knew a website was the next natural step in giving her practice that “official” status, so she could fully show up as the successful small business owner she already was behind the scenes.


The action

Laura serves ambitious, high-performing professionals who are serious about achieving their long-term career goals. She needed a website that captured her professionalism, spoke to her expertise and the magnitude of her work, and connected with her target client base even before they spoke on a call. 

We started by creating a brand that fully encapsulated her expertise, passion, and professionalism, and used it to create a website that supported the client experience she wanted to deliver from day one. 

The scope of work included:

  • Brand kit design

  • A custom website, including an appointment booking system and blog

  • Copywriting for all website pages

  • Stock photography curation and photo editing

We were also sure to keep SEO best practices in mind, ensuring she could be found when and where her clients were looking for her.


In her words:

“Everything about working with Danbee was so amazing.  Not only is she incredibly skilled at building websites, but she is also a great communicator, highly intuitive, very thoughtful and excellent at giving feedback in a constructive and positive way. 

Danbee made me feel as if I was her most important client every time we interacted. She LISTENS to her clients, really digests and considers what they’re saying, and then applies that to what she’s creating.  

The end product is terrific; I'm thrilled with it. But I'm also happy with the process we went through together.  It taught me a lot about business operations issues to think about in my coaching practice, and gave me incredible insights as to how to better be present and open with my own clients.”

— Laura Terrell
Executive Coach
United States


How it works

You get the complete VIP treatment when we work together.

  • Brand Interview

    I ask you questions to get to know your business and brand. We get super clear about what you do and why.

  • Copywriting

    I write all the words for your website, making sure it sounds like you and makes people want to buy from you.

  • Website Design

    I create your website in Squarespace, checking in with you throughout the process.

  • Launch

    I walk you through your new website and teach you how to make updates. We go live and start telling your audience!

What’s included

My signature package includes everything you need to stand out online, book more coaching clients, and feel fully confident in your online presence.

  • Custom Squarespace Website

    I turn your vision into a beautiful, high-converting website that helps your ideal clients buy from you.

  • Brand Kit Design

    I create your logo and select your brand fonts and colors. You’ll have a strong visual brand you can use everywhere online.

  • Copywriting

    I write all the words that go on your website so you don’t have to waste time staring at a blank screen. No dreaded reminder emails from your designer asking for your website content.

  • Stock Photography Curating

    I pull together high-quality stock photos that are 100% in line with your brand to save you tens of hours of browsing free (subpar) images.

  • Brand Strategy

    I craft a brand story and message that you can share with your audience, so you can stand out and become the most memorable expert in your field.

  • Client Journey Strategy

    I clarify your client journey from when they first meet you to when they buy from you, and where your website fits in — and design a supersmooth client experience.

  • 1-on-1 Squarespace Training

    I make sure you feel 100% in control over your website so (if you want) you can make updates yourself anytime you like.

  • Post-Project Support

    Your investment includes 2 weeks of email support after we launch your website for those just-in-case scenarios.

In other words, I make sure you’re fully taken care of

You’re an expert at what you do. I don’t expect you to be an expert in websites too. 

Not sure what pages you need? We’ll figure that out together. 

Unsure of where to start when it comes to an inclusive website? That’s my specialty. 

Need step-by-step instructions on how to make tweaks after our project is wrapped up? It’s all part of my offboarding process.

I take care of every single detail, while always keeping your multi-layered identities, your vision, and your audience in mind — so you can get back to doing what you do best.

The Investment


My full-service website package starts at $10,000 USD.

 

Client Success Story

Stefanie signed 9 new clients within one month of launching her website

“Danbee, you beyond exceeded my expectations.

It felt like you were holding my hand throughout the entire process and I absolutely LOVE my website.”

— Stefanie Bridges
Health and Accountability Coach
United States

We’re a perfect fit if…


  • You’re an online coach who helps your clients improve their health, run successful businesses, or show up as confident leaders in their fields.

  • Your business and offers are established and you’re ready to help more people (without filling your calendar with sales-related tasks)

  • You want an online presence that books clients even when you’re not in front of a screen, so you can focus on serving those clients and sharing your special gifts

  • You want a website you feel proud to share because it looks professional, clearly articulates how you help people and feels like a reflection of all your identities

 

Client Success Story

5 weeks after working with me, Kelsey booked 3 new long-term clients and got major collaboration leads

“It was so helpful to learn how my website can impact my sales and leave a lasting impression on my clients.

I love how easy it is to work with you! I feel I can completely hand over everything to you and trust that you’ll know exactly what to do. I also appreciated how you described what you needed from me in an easy and straightforward way.

I also love your positivity... Can’t leave that out!”

— Kelsey Paul
Mindfulness Coach for Kids and Teens
Netherlands

 FAQs

  • Here’s what my clients love about working with me:

    They know I’m committed to helping them become more profitable.

    I help them find clarity around how they can make their businesses more inclusive (in a way that makes sense for them).

    We’re always on the same page in terms of our next steps.

    Best way to find out whether we’ll get along? Fill out the form at the bottom of this page, I’ll reach out to set up a no-pressure discovery call.

  • How long you’ve been in business is truly just the tip of the iceberg. If you’re coming from a background of mentoring, coaching, or managing others before starting your business, you likely have a wonderful reputation to uphold! And the best way to do that is through a professional, premium website.

    If you’ve only just started offering your services, are dipping your toes into an entirely different niche, and/or don’t have clarity on your offers yet, we’re probably not a good fit at this point in your journey.

  • I create all my client websites on Squarespace. You’ll love Squarespace because it’s easy to use and affordable.

  • When I transfer ownership of your new website over to you, I also give you the rights to the intellectual property.

    You own everything.

  • Squarespace: I recommend the Business plan from Squarespace. This will be an ongoing expense for as long as the website is live. (You get a 20% discount on your first year if you work with me.)

    Domain: If you purchase your domain from Squarespace, it’s free for your first year. After that, it’ll be an annual expense.

    Privacy policy: In most countries, you’re legally required to tell your website visitors what kind of data you collect, how, and what you do with it. I recommend this template (affiliate link) from The Contract Shop.

  • For every website project, the payment is split into 3 parts: 30% deposit to book your slot in my production calendar, 35% at the start of the project, and 35% at the end of the project.

  • I do accept custom projects on a case-by-case basis. Please use the form at the bottom of this page so we can hop on a call and discuss your unique needs!

  • These fall outside the scope of my signature package, but I’m totally open to discussing a custom package that includes everything you need.

  • Absolutely. At the end of our project, we can discuss how I can continue to support your business so you can stay in your zone of genius, working with your clients.

  • I’m in Lucerne, Switzerland. Central European Time is UTC+1 (without daylight saving), so I’m 9 hours ahead of Los Angeles, 4.5 hours behind New Delhi, and 8 hours behind Seoul.

    But you don’t have to worry about time zones. I work with clients from all over the world, from Honolulu to Zurich to Auckland!

  • My calendar is open for bookings starting May 2024, and I’m excited to hear from you.

    If you’re looking to launch a new website in June or July 2024, please fill out the contact form at the bottom of this page, and I’ll get back to you with our next steps!

 

Client Success Story

Rachel sold out her group coaching program within 3 weeks of launching her new sales page

“My sales page has taken a complete 180. It went from something I was afraid to put out into the world to a page I’m proud of. It showcases my brand and program in the best possible way.”

— Rachel Rothman
Pediatric Dietitian and Feeding Expert
United States

Start the conversation


Keen to chat with me personally about whether my signature website package is the right fit for you and your business? I’d love to get to know you better and help you make the best decision for you.

Please fill out the form below to start the conversation. I’ll send you an email reply within 2 business days with a couple of follow-up questions and a link to book a no-pressure discovery call.